Questions page 16 +:After reading page 16, and answering the 2 questions, look for pictures of cigarette advertising. Choose 1 and analyze it making reference to vested interest. Publish your analysis and picture on your blogHow does advertising help tobacco companies to defend their vested interests?Cigarette advertising distort the truth. Briefly comment on this view.After reading page 16, and answering the 2 questions, look for pictures of cigarette advertising. Choose 1 and analyze it making reference to vested interest. Publish your analysis and picture on your blog1 & 2) In order to defend their vested interests, tobacco companies appeal to specific and effective advertisements which, not only defend vested interests, but also help these companies get more clients. Most of these advertisements show positive pictures which would motivate clients to consume their products rather than thinking about the negative consequences cigarettes produce. But do advertisements distort the truth at all? It can be said that as these advertisements help tobacco companies defend their interests, they aren’t distorting the truth, but hiding part of it. Advertisements show the positive aspects or bright side of smoking and do hide the negative ones. So advertisements just hide part of the truth.
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By analyzing the advertisement above, it can be stated that Lucky Strike emphasizes and strongly tries to convince the consumer that in order to have an attractive figure, he or she must smoke these cigarettes. We can observe the vested interests where we are only shown the "positive" aspects of smoking, which are in this case for sure a lie, and hiding the negative ones, of course, as it wouldn't gain popularity amongst buyers. Money once again is put above moral values and people's health.
Tobacco industries must lie to their clients in order to sell their products, although these are completely harmful. But is this completely necessary? I strongly believe smokers know what negative effects cigarettes have but anyway decide to smoke them. So why don't tobacco companies tell the truth about their products? What is it that they are hiding?
